Gasoline
— Branding & Website

I lead the team in brandeding and launching the criptic web3 creative agency & art Studio, Gasoline. deeply inspired by the words of marshall mcluhan’s “medium is the message” we built a functional brand system centered the concept of, what if the logo was just the qr code. Extending the idea into the digital space, we created a flexible yet functional animated qr system that can be used for all of gasolines verticals, events, and art drops. The website includes a “do it yourself” qr generator that allows users to build their own and spread the link to their followers.
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My Role

Creative Director
Design
Animation

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Credits

Agency — Cthdrl
Dev — Cthdrl

Designer — Jeff Kardos

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Deliverables

Branding
Design system
Website
Launch Campaign






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