Scab.shop
— Website & Branding

SCAB SHOP IS A CURATED GALLERY platform CELEBRATING THE ARTISTS WHO HAVE EVOLVED TATTOO ART AND CULTURE INTO WHAT IT IS TODAY AND ARE DEFINING WHAT IT WILL BE TOMORROW.

We worked with some of the biggest names in tattooing to create a platform that would allow them to bridge the gap between the physical and digital. Artists would auction 1 of 1 tattoos as nft’s that CAME WITH A SINGLE TATTOO APPOINTMENT TO HAVE THE ART RENDERED TO SKIN. ONCE RENDERED, THE NFT NO LONGER CARRIES AN APPOINTMENT, AND WILL FOREVER REFLECT A RECORD OF THE OWNER IT WAS RENDERED ONTO.

This was a large reaching project that spanned from initial naming and concepting of the brand, to designing and building an auction platform, to designing interior spaces and a launch campaign for popup events all around the country.

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My Role

Creative Director
Design
Animation

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