The Money Fight

Jack Link’s asked us to make some digitals for the Conor McGregor vs. Floyd Mayweather fight. Small, scrappy, and ridiculous, aka the jerky way. The Money Fight was a series of digital videos that ran on social and in the arena. There was also a real, golden Jack Link’s championship belt Sasquatch brought to the red carpet. Designed by Milton Un, animated by Me.
Year 2017
Client Jack Links
Project The Money Fight
Role Design / Motion
Scope Digital Shorts, In-Arena Branding, A Prize Belt

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