DAN FERRO is a multidisciplinary designer living and working in Los Angeles. His goal is to help brands build a visual language through design and Technology. Reach out IF you’d like to Make things together.
Under Armor
Under Armour campaign for a huge partnership with MLB. Youth, defiance, energy, swagger, with a little LSD sprinkled on top for good measure. Developed a custom typeface - Power - which you can download here. We won the pitch. They lost the partnership. So it goes. Developed at CL with Joe Beutel.
| Year | 2018 |
| Project | Under Armor x MLB Partnership |
| Role | Design / Art Direction |
| Scope | Brand Campagin, Instore, OOH |
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